PSC leadership team

Leadership

The people driving Prep Sports Central's mission forward — building the nation's most credible high school and college sports media network, one state at a time.

National Team

National Leadership

A team built from careers in sports journalism, media technology, and brand development — united by a belief that every game deserves to be covered.

Cody Smithies

Cody Smithies

Founder/CEO

As the Founder and CEO of Prep Sports Central, I’m driven by a vision to create a platform that highlights athletes and tells stories that deserve to be seen and heard. With a passion for leadership, innovation, and media, I focus on building a strong foundation for PSC while guiding its growth into a respected and impactful presence in the sports world.

Alejandro Bustos

Alejandro Bustos

Executive Director

As the Executive Director for Prep Sports Central, I’m committed to leading the vision and growth of PSC as a trusted sports media platform. With a focus on leadership, strategy, and innovation, I work to guide our team in delivering high quality coverage while building strong relationships within the sports community and expanding the overall reach and impact of our brand.

Tyrone West

Tyrone West

Marketing Director

As the Marketing Director for Prep Sports Central, I’m excited to help grow PSC as a leading sports media publication. With a background in storytelling, photography, and creative media, I focus on strengthening brand presence while delivering impactful coverage of both youth and professional athletics.

Noah Kissinger

Noah Kissinger

Content Director

Content Director at PSC, leading creative strategy and production across video, photo, and digital platforms. He specializes in cinematic storytelling and brand-driven content designed to connect, perform, and stand out.

On the Ground

Field Leadership

PSC's national strategy comes to life through our State Directors — a select group of operators who own and run Prep Sports Central in their assigned state. They recruit local photographers, videographers, and media personnel; drive coverage of high school and college sports in their communities; and serve as the on-the-ground face of the PSC brand.

Every State Director operates under a supported, controlled model — not a franchise. They receive the full weight of the PSC brand, platforms, data infrastructure, and playbook, so they can focus entirely on what matters: covering the games.

State Directors are selected through an application process and are active in markets across the country, with new states opening regularly as the network expands.

State Director Program Where We Operate
State Directors leading PSC coverage
Join the team

Ready to lead Prep Sports Central in your state?

Apply to become a State Director and put your name on the map — literally. Bring professional high school and college sports coverage to your community.

Apply as a State Director